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A Meeting of Minds, Strategies, and Experiences

PRO Networking • Aug 04, 2023

Diving Deep into Sales and Marketing Techniques with Dan Hagaman

Today's session at the PROs Networking Group meeting served as a trove of insights, courtesy of Dan Hagaman. Hagaman, during his 'Business Education' moment, took us on an insightful journey through the realm of sales and marketing, explaining the contrasts and connections between old school and new school strategies.

Hagaman started with the sales techniques. He explained that old school sales techniques are typically characterized by a direct, aggressive approach that is primarily product-centric. However, new school sales techniques have morphed into a relationship-based, customer-centric approach, where listening and understanding customer needs are prioritized.


On the marketing front, Hagaman compared traditional methods like print ads and billboards to the digital age's tactics like social media and SEO. He reminded us that while the new school methods offer extensive reach, traditional methods still have their place and effectiveness, depending on the target audience and business goals.


To summarize these fascinating insights, here are comparative charts illustrating old school versus new school sales and marketing techniques:

Sales Techniques Old School New School
Approach Direct, Aggressive Relationship-Based
Focus Product-Centric Customer-Centric
Priorities Quick Deal Closure Understanding Customer Needs
Marketing Techniques Old School New School
Medium Print Ads, Billboards Social Media, SEO
Interaction One-Way Communication Two-Way Communication
Reach Local, Regional Global

A Lesson in Sustainable Change with Shawn Huber

The meeting continued with a riveting talk by our next speaker, Shawn Huber of Structured Freedom. Shawn reminded us of the four pillars of change - Mindset Awareness, Balance, Sustainable Change, and Results, which she described as the path to pursue happiness.


Diving into the concept of 'Mindset Awareness', Shawn emphasized the critical role our mental framework plays in navigating change and pursuing happiness. Our mindset, he explained, is the lens through which we interpret our experiences. By cultivating a mindset that is attuned to our potential and possibilities, we can navigate the complexities of change more effectively and find a sense of balance amidst flux.


Balance, according to Shawn, involves creating harmony between our personal and professional lives. The pursuit of happiness necessitates an equilibrium where one aspect does not overshadow the other. It's about cultivating a life where work, personal relationships, and self-care coexist seamlessly.


'Sustainable Change' is the third pillar Shawna highlighted. It emphasizes the importance of changes that are not just temporary but have long-lasting impacts on our lives. Sustainable change requires commitment, consistency, and above all, the willingness to step out of our comfort zones.


Lastly, Shawn emphasized 'Results', asserting that the outcome of our efforts towards change is a reflection of our progress and growth. Measurable results, he said, help us evaluate our journey and make necessary adjustments along the way.


Fitness Truths Uncovered with Moh Koutouby

Our next speaker, Moh Koutouby of Generation Fit LLC, dispelled common misconceptions about staying physically fit. Moh, with his vast experience and certifications in Personal Training, Bodybuilding, Sports Nutrition, and Life Coaching, champions a personalized approach to fitness and nutrition.


Moh believes in prioritizing the well-being and health of his clients above all. As a part of his client-centric approach, Moh doesn't endorse any supplements or gimmicks, providing only research-backed advice based on years of expertise. His experiences training with Strongman champions, Bodybuilding champions, and Powerlifting champions have enriched his expertise, enabling him to deliver fitness advice that is as diverse as it is personalized.


Testimonial Spotlight: Celebrating Exceptional Service with a Personal Touch

The PROs Networking Group is not just about learning and networking; it's also about acknowledging the exceptional services provided by our fellow members. In this meeting's testimonial spotlight, we had the chance to witness such a special moment.


Christiane Wegler, the proud owner of Heidi's Feel-Good Foods, chose to honor Robert Donovan of Convenient Auto Repair in a unique way. Instead of just expressing her appreciation verbally, Christiane decided to present Robert with a tangible symbol of her gratitude - a personal Blue Diamond Award.


The Blue Diamond Award, as explained by Christiane, is not merely a token of recognition. It symbolizes a service experience that goes beyond the norm, exceeding expectations in quality, professionalism, and genuine care for the customer. It is a symbol of trust, respect, and admiration for a job remarkably done.



Christiane shared that her experience with Robert and his team at Convenient Auto Repair epitomized what it means to be a 'Blue Diamond.' They had not only provided excellent auto repair service but also demonstrated genuine concern and care for their customers.


By recognizing Robert's exemplary service, Christiane reminded us of the core values we as PROs uphold - dedication, quality, and an unrelenting commitment to our customers.


It's moments like these that truly encapsulate the spirit of the PROs Networking Group - a community of professionals who genuinely respect, support, and celebrate each other's successes. If you're looking for a space where business growth is fueled by such authentic connections, we invite you to be a part of our PROs family.


Your Chance to Learn, Grow, and Network at PROs Networking Group

Having gone through a recap of our engaging session, if you're intrigued to participate in such insightful discussions and want to enhance your skills and network, we invite you to our next PROs meeting.


Please join us at 1190 Georgia Ave, Palm Harbor, FL 34683. We meet every Friday from 8 am to 9 am. Directions are available here.


Don't miss out on this opportunity to interact with and learn from professionals across various fields. We look forward to seeing you at the next meeting!


If you are looking to join a business networking group in the Palm Harbor, Tarpon Springs, Dunedin, East Lake area, visit our networking group. RSVP at https://www.pro-networking.org/contact.

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